Among the anecdotes in "Wiser in Battle: A Soldier's Story" is an arresting portrait of Bush after four contractors were killed in Fallujah in 2004, triggering a fierce U.S. response that was reportedly egged on by the president.
During a videoconference with his national security team and generals, Sanchez writes, Bush launched into what he described as a "confused" pep talk:
"Kick ass!" he quotes the president as saying. "If somebody tries to stop the march to democracy, we will seek them out and kill them! We must be tougher than hell! This Vietnam stuff, this is not even close. It is a mind-set. We can't send that message. It's an excuse to prepare us for withdrawal."
"There is a series of moments and this is one of them. Our will is being tested, but we are resolute. We have a better way. Stay strong! Stay the course! Kill them! Be confident! Prevail! We are going to wipe them out! We are not blinking!"
Of course, Donald Rumsefeld and the President did take the view, back when they planned the invasion of Iraq, that "the fewer men, the greater share of honour..."